L'Oreal Elvive Colour Protect Intensive Purple Mask (250ml)

Keep your blonde, silver, or highlighted hair looking vibrant and brass-free with L’Oreal Elvive Colour Protect Intensive Purple Mask (250ml) — an intensive purple hair mask specially formulated to neutralise unwanted yellow and brassy tones while deeply nourishing and protecting colour-treated hair. Enriched with purple pigments and a colour-protecting formula, this mask works in just minutes to restore cool, bright, and luminous tones to blonde, bleached, silver, and highlighted hair.

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Key Benefits

• Purple pigments neutralise yellow and brassy tones in blonde, silver & highlighted hair
• Intensively nourishes and conditions colour-treated and bleached hair
• Protects hair colour from fading for longer-lasting vibrancy
• Restores cool, bright, and luminous tones to dull, brassy hair
• Leaves hair feeling soft, smooth, and deeply moisturized
• Reduces breakage and strengthens colour-treated hair strands
• Suitable for blonde, bleached, silver, grey, and highlighted hair

Why Choose L’Oreal Elvive Colour Protect Intensive Purple Mask?

L’Oreal’s Elvive Colour Protect Intensive Purple Mask is the ultimate toning treatment for anyone with blonde, bleached, or highlighted hair. Its powerful purple pigments work to cancel out unwanted warm tones, while the intensive conditioning formula deeply nourishes and protects your colour-treated hair from damage. Use it regularly to keep your hair looking salon-fresh, cool-toned, and beautifully vibrant.

How to Use

After shampooing, apply generously to wet hair from mid-lengths to ends. Leave on for 3–5 minutes for toning and conditioning. For more intense toning, leave on for up to 10 minutes. Rinse thoroughly with water. Use 1–2 times per week or as needed.

Volume: 250ml | Brand: L’Oreal | Hair Type: Blonde, Bleached, Silver & Highlighted